YouTube product demonstration films are a hit in Poland
One of the fastest growing online media, video has fast become one of the most popular ways of reaching your audience on the Internet. Traditionally, brochures, articles, advertising, web content and email campaigns are the marketing tools favoured by sales and marketing teams, but when Danfoss Poland began preparing a communication strategy for three products in 2010, video was added to the mix. Uploaded to YouTube in September 2010, the three product demonstration videos have proved a popular addition to the standard marketing repertoire. From engineers to film producersA first...
Published By: Industry.com - Wednesday, 18 April, 2012